LETTERY BUSINESS

Learn to digitise your art and share it with the world.

LETTERY BUSINESS

Learn to digitise your art and share it with the world.

Step-by-step training videos

+

Resource guides

+

Your very own creative cheer squad

Hi there lovely friend,

So you’ve been lettering for a while now and have started thinking about turning what you love into a business.

But then the overwhelm kicks in… where to start, what to do with Photoshop, or should you be in Illustrator? And sure, Google is your friend, but what about the times you don’t even know what to Google?!

Whether you’re tearing your hair out because you’re sure it’s possible to do that thing you’ve been working at for 36 hours straight – you’ve seen others do it – but you just can’t work out how, or even where to start, or you’ve opened Illustrator 10 times and closed it again straight away because overwhelmed, or you’ve spent 20 hours trawling Instagram comments hoping that someone will say what the name of that pen is, or what paper they’re using – this course is totally for you.

I’m going to walk you through, in simple videos that you can re-watch as many times as you need to, how to transform your art from paper to digital, how to set it up to send to a printer, create a mockup or just save as a digital download. I’ll take you through my top tips for Instagram, creating videos for social media, as well as some of the nitty gritty like starting an email list. As well as that, we’re going to talk confidence, authenticity and finding your voice online.

Whether you’ve just started your Lettery Business, or are still in the thinking/planning/dreaming stage, I would love to journey with you and help you achieve all kinds of amazing things!

Liss x

What will we cover?

Week 1 : Digitising with Photoshop

Starting on Wednesday 15th March, we’re going to spend our first week diving deep into Photoshop, looking at how to digitise your art – both colour and black and white.

Week 2 : Digitising with Illustrator

Next up we’re onto Illustrator. We’ll talk all things vectors!

Week 3 : Creating art for reproduction

Now that you’re feeling more comfortable getting your art from paper to computer, this week we’ll talk about preparing art for print and how to create pdfs that are happily downloadable without sacrificing on quality.

Week 4 : Creating art for web and social

This week we’ll be covering how to create digital downloads, social media graphics and wallpapers like a total pro.

Week 5 : All things mockups

This week we’ll be talking about creating realistic mockups of your products so that whether you’re selling physical prints, products or digital downloads you’ll have beautiful images to share with your community.

Week 6 : Let's get social

It’s time to start talking about where and how you’re going to share your work. I’ll share with you all my top tips for social media for artists, including all those geeky things like hashtag strategy and tips for editing on the run, and walk you through the process of setting up your own accounts if you haven’t already.

Week 7 : Videos for social media

Whether you’re working with a smartphone or a fancy camera, we’ll go through options for creating video for your social media channels. I’ll walk you through my workflow and give you a bunch of resources to get you creating amazing video in no time!

Week 8 : You need an email list

Yes, you really do. Don’t wait until you’ve been in business for 12 months to start one, get onto it now! We’ll talk through some of the platforms available and get you ready to start building relationships via email.

Week 9 : Finding your voice

Your voice matters. Your unique style and the way you share it with the world matter. This week we’re going to dig deep into helping you build confidence as you share your art and launch your business.

Just imagine…

Launching a business doing something you truly love.

Being part of making the world a more beautiful place.

Having a community full of like-minded creatives who are passionate about creating beautiful letters and sharing them with the world to turn to for support.

Being able to share what you’re working on, what you’re struggling with and know that others will totally get you.

Being totally confident knowing that your art is unique, valuable and ready to share with the world.

+ Your very own creative cheerleader to help you cut through the overwhelm and let your creativity shine.

How does it work?

Starting on 15th March 2017 one module will be released per week for 9 weeks. Each module will include a range of content including video, downloadable worksheets and resource guides.

As soon as you sign up you’ll receive access to the private Facebook group for this course where you can ask questions, share your progress and connect with other creatives.

As we work through each module I’ll check in with you personally and help keep you accountable to moving forward with your business dream.

At the end of it all you’ll walk away feeling confident to create art and share it with the world armed with a bunch of valuable resources launch a thriving business.

Want to know what others are saying?

Of course you do, you want to be sure this is going to be great. Only I can’t tell you what others are saying (yet!) because this course is brand spanking new! What I can tell you though is what people have said about my Freestyle Calligraphy course, which at least lets you know what I’m like at teaching online (because I know that can be scary sometimes, thinking that someone can teach art online – but it’s totally awesome!)

Thank you so much for doing this online course, I have absolutely loved it! I think your videos were amazing, and you were always very descriptive when talking about what you were doing. I thought it was great! The Facebook group was one of the greatest things about it, it’s so great to see all the people around the world who love the same thing. And they were all so friendly and supportive! Your class has really made an improvement for me! Not only in my lettering style but it’s helped me let myself be more creative with less judgement on myself.

I loved that the videos were short and quick so I had a chance to watch them and could practice when I could, that I found myself practicing on random things like shopping lists and work notes, while I was on the phone etc. The course gave me the confidence to be always practicing because I loved it so much.

What a treat it was to do this course with you, Liss! Thank you so much!

Thanks so much for offering this class. I was hesitant to spend the money at first as I feel like I had a decent grasp of the principles of lettering, just hadn’t really given it the time I needed to. I had also done other online classes in the past that were more or less mediocre. But I am SO GLAD I decided to give it a go.

Pricing options.

Lettery Business

9 weeks of content
+
Resource guides
+
Creative support

US$247

(+GST For Australian Customers)

Lettery Business
+ Freestyle Calligraphy
Bundle Deal

All the benefits of Lettery Business
+
Lifetime access to Freestyle Calligraphy

US$294

(+GST For Australian Customers)

Questions…

When does the course start and finish?
The first video will be released on 15th March 2017, with a new module released each week after that for 9 weeks. You can either do each module as they are released or work in your own time, you’ll have ongoing access to all of the content once it has been released.

How long will I have access to the course content for?
For ever and always (ok, maybe that’s an exaggeration…  at least for as long as I inhabit this little corner of the internet). I hate it when I lose access to things after a certain time (because life happens and we don’t always finish things in the time we hope we will). So you will always have all the content and the Facebook group available.

Does this course cover accounting and business setup?
No, there is such a huge variation in the types of businesses and the way tax and accounting works internationally that that’s not something I will tackle in this space.

Do I have to have Facebook to do this course?
No, the Facebook community is incredibly valuable but I realise that not everyone is, or wants to be, on Facebook. You’ll still have access to all of the course content.

What if I’m unhappy with the course?
I would hate for you to feel that you’ve invested in something that you’re disappointed with. If you’re unsatisfied with your purchase, you have 30 days to request a full refund.

Can I pay in instalments?
Nope, sorry.

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